Wednesday, June 20, 2012

Women Writers–Where are they?

I suppose the title is a bit misleading. There are plenty of women writers and plenty of successful women writers. The richest woman in the world is a woman writer.

However, I hear and see some conflicting data when looking at “the big picture.”

For a long time, 80% of readers of fiction were women. From what I gather, this is still true. For non-fiction the reverse was true (80% of non-fiction readers are male). There are trends away from this, as more women become the primary bread winners and their reading is more and more focused on business and technical books. Yet, women still find time to read a good novel once in a while, while men drift over to the TV, or magazine, or video game. Yeah, I am stereotyping a bit, but the general statistics for fiction, my passion, remain heavily in women do the reading.

Yet, the number of women writers, as a percentage of all writers, remains significantly below men. Is this trend changing? I think so, but I have no firm data. It is all anecdotal. The number of women in MFA programs seems to be reflecting college degree seekers as a whole.  Women are now the majority. Yet, for published books (by publishers) the data from 2010 shows that by and large women are published less than men. This does not delve into submissions, but rather published books (by 13 publishers see: A Literary Glass Ceiling?).

A totally inaccurate look at our own submissions at New Libri Press shows that out of the past 25 submissions, only 4 were from women. This seems to mesh pretty well with the actual accepted and published rate cited in A Literary Glass Ceiling?  So, what gives?

I really don’t know. When I look at “Independent Authors Guild” forums, it seems (in a completely unscientific way) that there are more women authors on the forum then men. When one looks at the success of self-published authors, the success is dominated by women.

My guess is that the answer to “what gives?” is a complex one. Is is possible that women are discouraged and go straight to self publishing.  Certainly, a similar phenomena exists for small business owners. Small business owners are dominated by women, but (at least historically) it was because of barriers in corporate America.

It is also possible that women tend to strive for perfections in their writing more and not feel it is worth submitting until it is “perfect.” I don’t know if that is true, it is a weird extrapolation on my part of self image stereotypes.

(Above picture found here.)

Men may simply submit more, no matter how crappy ...er, less polished <grin>.

I do know that of the number of manuscripts we have accepted over the past 18 months, the majority are by women and the two primary editors (us founders) are men. So, I lean toward the second theory.

I have heard, from a published author (male) that the average advance for a woman is higher than for a man and that the publicity a large press puts behind a new author is higher for women than men. I suspect, IF TRUE, this supports my theory that submissions by women are generally lower volume. Publishers WANT to find more women authors.

Given my unscientific data (more submissions are from men by a 4:1 margin) I would love to hear what WOMEN authors think. Or, if you don’t want to comment, then start submitting manuscripts to those publishers!

Thursday, June 7, 2012

Editing is Subjective

Recently we were editing a piece and the author was “surprised” that we didn’t catch a number of errors that a friend of his caught. However, when asked what those errors were, none of them were grammar, or spelling, but all were subjective. Word order. Word choice. We (my co-editor and I) laughed a bit at this. We didn’t catch it because both of us liked it the way it was.

Editing is subjective, especially meta editing, but even line editing. Some editors hate point of view changes within a chapter, others don’t mind if it is done right. Some will harp on lack of detail in areas where another will think too much detail slows down the manuscript.

An editor provides a subjective critique of your work. It is up to you to decide if that subjective critique is good. Agreeing with it, or not, is not the best criteria. Rather, if after a few days of stewing over editorial comments you find yourself saying “I can’t believe that he thinks that, but I really want to make it clear to him without changing my tone too much,” then your editor has probably done his job.

Even line editing is subjective. When do you break the rules? Does it work in this case? Was there a joke I missed in principal versus principle in this short story?

In general, and this is my subjective criteria, if you find yourself listening to 40% of what your editor tells you, then you editor is doing a good job. Listening does not mean doing exactly what he suggests. Listening means you act on the suggestion in some way.

An editor will not make terrible writing good, no matter how great the plot is. An editor is not a co-author.

With a publisher, it is very hard to tell where the hand of the editor touched the manuscript. In general, with a publisher, look at any books (even if it is a small publisher with only a couple of books) and if you like the book, than there is a chance the editor did his job.

For independent editors, many will offer a free analysis of 5 pages. This is a weak sample, but better than nothing. For a full length novel, the meta edit may take reading 50 pages to form an opinion. If they are established, the job is easier by examining the finished work of cited clients. However, many good editors are not well known. Just like an unknown author, it takes a bit of time to break in. BookBaby has a decent article on independent editing. Of course that is my subjective opinion.

Thursday, May 31, 2012

Gaiman on a Career in Arts

 

I have been a Neil Gaiman fan for years. He recently gave an address to the University of the Arts graduating class. While nothing he said is stunningly new, it is still fun to hear Gaiman’s version of thoughts that have been around for a long time. My paraphrasing of some of Gaiman’s thoughts is no doubt inaccurate, but I will do it regardless. Using the first rule below, I am safe.

Make mistakes. We know this, but it bears repeating that the most successful of artists, of writers, make mistakes all the time. The point is, don’t sweat it. Mistakes are good. Make lots of them. If you make a lot of mistakes, you are doing your art. Remember the 10,000 hour rule.

Bottles in the ocean. I like this one. Write even if your audience is only a potential one person on the other side of the ocean. Send out bottle after bottle after bottle. Someone, somewhere, may find it. The more bottles you send out, the more will be found. (Hmm, sounds like more of those 10,000 hours.)

Write for yourself, not for money. Yeah, trite and cliché, but the anecdote that Gaiman gave was ultimately, when he wrote for money and it fell through he felt bad about it. If you write for yourself, if the money falls through, you still have something.

When things get tough: make good art. This is not so much write about those tough times, it is don’t let those tough times slow you down. Tough times should be when you make good art.

Your vision. Not someone else’s. This is also old and related to write for yourself, not money. Even when writing for yourself, make sure it is your vision. Not someone else’s. Not your editor’s (but listen to your editor and s/he may help you find your vision).

People get hired. However you get work. You KEEP working by doing good work. A bit of an acknowledgment that FINDING work is hard. Keeping work is easier. Do good work. Do it on time. Be nice to work with. If you do two out of three really well, you will probably continue working. I like that, as I can only handle two out of the three at any given time. I wonder if he meant I can switch which two I concentrate on all the time?  Hmmm.

Luck is good. This is a whole separate blog someday. Luck is important. It is not something to ignore, it is important. Take advantage of it.

Things are changing: no one knows what is going to happen two years from now. There are no rules. The good news, bad news scenario. Bottom line, don’t focus on the rules, because they are changing. He was talking about distribution systems and payment. Don’t get too wrapped up in it, or you will get paralyzed.

Enjoy it. When things go well, big or small, ENJOY IT. It is actually hard to do sometimes, but do it!

Thursday, May 24, 2012

The Perfect Query Letter

The obvious answer to “What goes into the perfect query letter?” is there is no such beast.

While this is a natural follow up to the discussion of why getting rejected quickly is not all bad news, this is also spurred on by the perception that an email query does not need as much attention as a printed query.

Au contraire! The email query needs as much care, if not more, than a print query. The reader of an email query is used to moving quickly, making decisions quickly, and if your email query is obviously some mass emailing blast, or hugely terse, such as “Attached is my manuscript” and nothing else, you can bet that the reaction will be hugely negative and the ability to hit delete is even easier than crumpling a piece of paper and tossing it in the circular filing cabinet on the floor.

A few startups will read a bit of every manuscript sent in. We do this on the off chance there is a gem in there. But, we also read the ones that have an appealing query first!

The reason there is no such thing as a perfect query is related to the fast rejections discussion. There will be times that no matter how well crafted the query, the editor simply knows this is not for him/her.  But, if the query is well crafted, at least the rejection will be for the right reasons. I great query will often generate, at a minimum, a real response rather than a generic rejection.

So, if not perfect, what should a good query include?

The obvious: It should include everything that any posted submission guidelines ask for. Really, how tough can this be? Yet, a surprising number of queries do not meet this first bar. Almost every agency and publisher in existence today has a website (your should be nervous if they don’t!) and will have those guidelines posted there.

Beyond that, consider the following:

A short, pungent description of what the book is about

Identify the audience your book is aimed at (even if you think it is obvious).

Be able to tell the editor what makes this novel different from others in the genre. Even if you don’t include novels that are similar, be well informed as to what the competition is and how well it did. Be aware of market saturation and be prepared to explain how this will not be mixed in with a bunch books that are trying to follow the market.

Credentials. Yeah, I hear many of you cry out, I don’t have any. Sure you do. Credentials include not just writing, but marketing. Or if you are an artist it may include the ability to illustrate the piece, or create a line of merchandise on your own that you will tie to the novel. For marketing, don’t just say “I am savvy with Facebook and will help market it there.” Yeah, you and 900 million others. Credentials need to be different. But, no matter what, the credentials need to show enthusiasm for writing. The truth is any publisher/agent/editor wants someone who will write more than one novel and has the writing discipline.

That is the content, but don’t forget that the query letter is a window to your writing skill. That includes Grammar. It includes “show don’t tell” in a microcosm. It includes avoiding any number of silly mistakes. I have seen queries that had the protagonist reading Latin and the Latin phrase used was wrong. Or a historical novel where the piece of history noted in the query was wrong.

Your base query letter should take several days to get right. Edit it as if you were submitting it for a short story prize. Edit it as if you were spending a hundred dollars on each letter. You don’t want to waste it.

Write a lot of them for practice. Each should be different. Set them aside for a couple of weeks and then read them and pick out the best. Have someone who has not read your novel read the query, or queries.

Finally, don’t wait for answers to your queries. Get back to writing the next novel.

Tuesday, May 22, 2012

The Fast Reject: It’s not all bad, but that Query is important

Writer’s Digest had a recent tutorial on why agents and editors reject a manuscript and how devastating it can be when it occurs very quickly. Writer’s Digest has some good stuff, but most of it is paid only and this particular one had sound quality that was so appalling, the for that reason alone I cannot recommend it.

The topic was a good one.  I have blogged on reasons for rejections in the past, but not this angle. The truth is that almost everything in life is easier to define in the negative. It is easier to describe why something doesn’t work, or why you don’t like it. It is harder when you aren’t sure, or when you think something is great but – this is the key – you are not sure if others will like it and if it will SELL.

Even small presses are focused on SELLING. The quantities are different (yes, smaller most of the time), but the goal is the same. Will it sell enough to justify our work. I love my mother’s artwork. She has 75 years of it. Beautiful stuff, some which I post on my Facebook page. None of it sells. In her lifetime she has made about $10,000 from art sales. She has painted thousands of paintings.

The point is that editors and agents have two very simple criteria.

1) Do I like this?

2) Will it sell?

That’s it!  Well, largely it. All other criteria are connected to these two.

Agents and Editors are not in this for the money. There are vastly easier ways to make money. We are in it for the passion and enjoyment of the art of writing. We do need to survive. As part of the survival, we combine our passion with a modicum of business acumen.

Small publishers tend to concentrate. Focus. Niche. The niche may change and evolve. It may be indistinct to the outside world, but the editors know what they like and what they can get passionate about and what their brand is evolving into. Thus, the ability to say “NO” quickly is often really saying “This is a really great romance story, I think, but I hate romance and it takes place in XYZ and I hate XYZ and the protagonist travels back in time to the Middle Ages and I hate the Middle Ages. But, I am not going to say all that to this author, so I will politely say no right away.”

The fast “No” can occur at any stage of the review process. Query letter. Partial Manuscript. Full Manuscript. Editor/agent meeting.

At any stage, don’t be put off by a fast “No.” It simply means that for the two reasons mentioned, one or more decision makers said No to the two criteria.

The query letter (email or print) is a very important part of this. There is a tendency to treat email as more casual and less important. This is a mistake. Editors and agents catch the same mistakes in email as they do in a print letter. Worse, they pass it around more. At the back of the mind is the thought that we all fat finger emails, but egregious mistakes are still noted.

One of these days I will put out a blog on my own impression on how to do an email query letter, which won’t differ radically from the hundreds of “How To” advice pieces that cover the topic, but I think with eBooks, social media, and self-publishing that email queries are subtly different.

For now, the point is the query should indicate somehow a positive answer as to “Will it Sell?” and the answer is not “with massive marketing effort on the publishers part this will sell.”

A lot of people note that agents and editors have often gotten the “will it sell” question wrong. Harry Potter was famously rejected by countless publishers and agents. Does this mean that the agent and editor’s touting their years of experience are wrong.

NO! (That was a Fast No.)

Experience comes back to the blog on 10,000 hours. If you believe you become a better writer by exercising your writing muscle then you need to believe agents and editors become better at making picks over time. Some are better than others. Some learn faster than others. But, just as not every book that Jennifer Egan or John Updike, or John Irving put out is a masterpiece, neither is every decision by an agent or editor correct. It is simply better over time. More right than wrong.

If you are getting your immediate rejections at the query level, consider putting in some of those 10,000 hours of writing in query letter practice.

If you are getting rejected later in the process, consider this. Will it sell is really, will it turn a profit? If your idea is great. The plot is great, but the execution looks like many hundreds of hours of editorial work, it won’t turn a profit. Most large publishers simply won’t budget any editorial time for an unknown.  A small publisher will, but the small publisher will look at current load. Only an editor who truly believes in a project is going to spend the extra editorial time. This is criterion one: Do I Like This?

If you do get accepted. Be prepared to start building 10,000 hours of marketing practice too!

Tuesday, May 15, 2012

An Editor is like a Good Executive

I was perusing The Artful Edit the other day (not the website, but the book) and it struck me how intrinsically a good editor is like a good senior executive.

A number of years ago (too many, it seems) I was an Executive Vice President at a mid-sized company. I am sure I had a lot of flaws, but who wants to talk about those?! My skill was with other executives, or with program managers, software architects, or product managers, in listening, and asking questions that led them to come up with new, interesting, creative answers. I rarely had the “right” answer myself, but had something of the skill of talking, suggesting directions, and asking questions that spurred smart executives, managers, and creative senior people to suddenly think in a new direction and come up with cool solutions.

This skill, just as an editor’s, is hard to quantify and when you look at the end result you do not see the “hand” of the editor (or executive) directly in the result. Yet, the group’s results improve. Are mistakes made? Sure. Is it perfect? Never. Is it better than it was before and does it on that wonderful occasion break new ground? Yes!

The reason this works in some companies, with good executives, managers, and software architects (who are creative, often nearing the “art” world) is when the person being “managed” or edited is mature enough to understand that s/he does not need to follow the suggestions exactly, or at all. In fact, often the suggestions are contradictory. The mature person lets the suggestions trigger the thought process and in the end the changes are sometimes better and sometimes worse, but they add up to a better end product.

A good editor and executive does not micro manage,

A good editor and executive at a certain point says “if you think this is good enough, go with it.”

A good editor and executive also embraces that the end product may not be what anyone originally intended!

There needs to be maturity on the executive/editor’s side also. If the author (or manager) seems to ignore your suggestions, then make sure they are ignoring them with understanding and purpose and then, let them ignore it. My rule of thumb is if an author, or when I was managing people my “partner” would listen to 40% of my suggestions in some form or another. As long as I felt there was an understanding and a listening.  Then back away and let the creative person do their work. My hand should not be visible, but my team should shine in the end.

Obviously, the analogy is not perfect, but I am often struck by how similar processes are in many fields. As writers and creators of books we like to think that business is not like the creative process of writing. The truth is, it is. There is still something of a profit motive when dealing with an editor and creativity takes many forms.

The next time an editor makes a suggestion, realize that it is just that, a suggestion, but listen and do something surprising with the suggestion.

Monday, May 14, 2012

Beyond 10,000 Hours of Writing

 

Not long ago I espoused the value of writing, writing, writing as a path toward becoming a good writer. Blind practice, however, is not the full story.

Two books that provide insights are Better by Mistake by Alina Tugend and Art & fear : observations on the perils (and rewards) of artmaking / David Bayles and Ted Orland

Art and Fear was widely quoted a few years ago. Both Bayles and Orland are photographers. Many photographers have embraced digital photography for one big reason—it is now cheaper to make mistakes. Before a photographer would spend thousands of dollars on rolls of film to get one photo that was incredible. Now, a photographer can take even more photos and the incremental cost is close to zero.

Writing has always been one of those arts where the materials cost is low. Time cost is a different matter, but for now I’ll ignore that.

The story quoted in Art and Fear that many find so compelling is the ceramics teacher who divides the class into two. Group A is going to be graded on one submission and its quality. Group B is graded on shear mass. They have to be competed pots, but other than that, the criteria was numbers. In the end the best looking piece was not the single submission, but one from the pile of pots.

The base lesson is obvious, but there are a few other lessons. The quantity group was concentrating, loosely, on one thing: pots.  Not any object. Not random pots, ashtrays, plates, vases, etc. The writer should do the same thing. A fiction writer should put 10,000 hours into fiction. For now, I will avoid a discussion of sub-specializing (e.g. popular fiction, or sub-genres in popular fiction).

From Better by Mistake, we learn to both make mistakes and how to think about them. Tugend, in her original NYT column mentions the famous Edison Quote: famous quote, often inscribed in schools and children’s museums: “I have not failed. I have just found ten thousand ways that won’t work.” Edison’s point is that he was focusing and he was trying to achieve something. It was not blind experimentation. Neither should the writer’s 10,000 hours be blind, or you will not improve. The violinist could practice the same note for 10,000 hours, but that will not make her a great violinist.

When you write and you and your critique group expose the flaws, the opportunity is for practice. A rewrite. Be bold and risk more mistakes on the rewrite. Don’t line edit. Rewrite. This is, in some ways, the difference between two types of editors. One tells you the flaws and suggests ways of practicing. One focuses on minor flaws and makes the bad piece as good as it can be, but still bad.

The goal in rewriting is to make intelligent mistakes, not unintelligent failures. It would be trite to believe that there are no stupid mistakes. As Tugend notes, the mistakes that lead to death, wheelchair, or prison are probably stupid mistakes in life.

Writing pornography and submitting it to a children’s magazine is stupid. Switching from third person past to first person present is potentially a mistake, but it will be a learning one and it may end up being a brilliant solution.

Rewriting should avoid another mistake that Einstein articulated: “Insanity: doing the same thing over and over again and expecting different results.” Editing and rewriting has to intentionally shake it up a bit.

Just as the violinist does not play the same piece over and over, the writer does need to move on to a new work sooner or later. And then start practicing that one.

I’ve made enough mistakes for one blog. I’ll wait until the next one to practice blogging.